Situated just outside the Bay Area in Fairfield, the Jelly Belly Visitor Center is a delightful attraction for families of all ages. This is the only place you can see famous Jelly Belly® jelly beans being made on the company’s world-renowned complimentary factory tour.
Each year, nearly 500,000 visitors learn how the famed Jelly Belly jelly bean got its name, why it takes up to 14 days to make, and what happens to the billions of beans the company produces each year. Stop by any day from 9:15 a.m. to 4 p.m. to learn the secrets behind the company’s world-famous candy making on the updated factory tour.
Enjoy this complimentary, self-guided trip around a working candy factory as you observe candy-making operations on the floor below from the refreshed elevated tour corridor. Go at your own pace as you see the operations and facility below, and watch HD/4K videos that guide you through a Jelly Belly jelly bean’s journey and offer a close-up look at the activities that take place throughout the facility.
An area of the factory previously not included in the tour is now open to the public once more, and historic candy making equipment and tools are also on display in special sections. Experience interactive games and colorful exhibits along the way, then finish off the tour with some samples of Jelly Belly beans and other confections at the Sample Bar.
There is a lot to explore at Jelly Belly. Candy fans of all ages delight in the Jelly Belly Chocolate Shoppe, where they watch as candy makers create treats ranging from fudge to hand-dipped chocolates. Grab a bite to eat at the Jelly Belly Café, serving a broad menu designed for both adults and children that includes pizzas and hamburgers made in the iconic Jelly Belly shape. Check out the Bean Art Gallery to see portraits of favorite pop culture characters and reproductions of great works of art, all made out of Jelly Belly jelly beans. Don’t forget to stop in the store to pick up some sweets for the ride home.
Grownups also enjoy the Chocolate and Wine Experience. Local wines from Suisun Valley are paired with indulgent chocolates made in the Jelly Belly Chocolate Shoppe. Unwind from the hustle and bustle of the Visitor Center and explore a different land of flavor. Six thoughtfully curated flights of whites and reds paired with delicious chocolates is $20 per person, and each participant will receive a Jelly Belly wine glass. The kids and a designated driver won’t be bored: A non-alcoholic version is also available for $13 per person and includes sparkling cider and five chocolates. Nestled away upstairs in the Very Cherry Room, the Chocolate and Wine Experience is available 11 a.m. to 4 p.m. daily. No reservations needed. Arriving on a busy day? Don’t wait in line. Participate in the Chocolate and Wine Experience and ask your server about jumping to the front of the tour line after you indulge.
Jelly Belly beans were the first jelly beans in outer space when President Reagan sent them on the 1983 flight of the space shuttle Challenger
It takes 7 to 14 days to make a single Jelly Belly jelly bean.
Very Cherry remained the most popular flavor of Jelly Belly beans for two decades until 1998, when Buttered Popcorn moved into first place. In 2003 Very Cherry moved back into top position by a mere 8 million beans.