We gear up for the new school year with some terrific Bay Area-produced products for kids and families
Fashion Forward
Send your kids back to school in style with graphic tees highlighting local landmarks from New Skool. San Francisco artist and designer Nathan Tan started the brand nearly two decades ago, when he became a father, as a hip clothing line for babies and toddlers. It has since expanded into clothing and art for all ages. Kids SF Tee Set: $38. shopnewskool.com.
Brain Food
Make a smart choice in snacking with Little Brainiac Fruit & Veggie Squeezies and applesauce from Brainiac Foods. Two Bay Area dads, backed by a panel of experts, created the South San Francisco company on a quest to provide brain-building nutrients for their kids. Their pouches include Omega 3s, choline and lutein, and use ingredients that are sustainably produced, minimally processed and nutritionally sound. $16.99-29.99 for 12-20 pack. brainiacfoods.com.Â
Backpacks With Personality
Get your little one excited for school with a personalized backpack from Petit Paradis Kids. Add not only their name but their skin, eye and hair color, and more. Inspired by the diversity of the Bay Area, Burlingame mom of two Pavlina Zylberstein started her company to celebrate children’s one-of-a-kind qualities with a line of personalized bags, clothing, art and more. $79. petitparadiskids.com.
Out of This World Snacks
Two Bay Area working moms on a mission to find healthy, convenient snacks for their kids launched San Ramon-based Moon Fruit, freeze-dried fruit snacks made with whole fruit and no added sugar, preservatives or artificial flavors or colors. The result is a tasty, crunchy treat perfect for lunch boxes or anywhere. $1.99. moonfruitsnacks.com.
 Things We Like celebrates the best products for kids and families. Got a suggestion? Email janine.defao@bayareaparent.com.